Have you heard of the platform that has revolutionised the world of short videos on the internet? TikTok is a new way of understanding social media that has never been seen before. You can find content on any topic you can imagine. But always through video. That’s the essence of TikTok. Browse the biggest source of viral videos right now, and who knows, yours could go viral.
So where does TikTok come from?
Depending on your age, you might not have heard of Musical.ly and don’t really understand what it’s all about. It’s an app created in 2014 and used by teenagers, mainly from the United States and Europe. They shared short videos of themselves singing or dancing to bits of music from famous songs.
It was so successful that similar apps soon appeared. But the one that really took off was TikTok, which was created in Asia. In fact, in 2017, TikTok absorbed Musical.ly, and former users had to adapt to the change.
What can you do on TikTok?
TikTok is not just an app to share your videos. It’s a whole social network where you can communicate with anyone who has an account. You can create and share content on TikTok using a variety of editing tools, effects, music and text. You can also follow other users to watch, comment on, like and share their videos with your friends. The platform allows you to discover new content thanks to its search options and thematic categories.
How do you use TikTok?
First, you need to create a TikTok account. You’ll need an email address, a unique username and a password. Once your account is created, you can enter the world of TikTok.
It’s easy to use: on the main page, you’ll see the creations of other users, one after the other. Thanks to its sophisticated algorithm, the videos you see in your feed are personalised according to your tastes.
You can also create your own videos, from 5 seconds to 3 minutes long. You can add music, effects, stickers, text and more to make your videos irresistible to other users.
FAQs about Tik Tok
Can I make money with TikTok?
Yes, it’s possible to make money on TikTok. You can join the Creator Fund and monetise your videos if they get a lot of views; or you can partner with a brand and get paid for their advertising. Just remember that you’ll need to meet certain requirements.
Can I watch TikTok videos for free without downloading the app?
Yes, you can access TikTok web without installing the app, although the experience will be somewhat limited as you won’t have the same functionality as in the app. You can also watch a specific video if a friend sends you a link to their video and then continue browsing the platform.
Why has the TikTok app become so popular?
TikTok’s success is probably due to several factors. The first is its sophisticated algorithm, which always shows you videos according to your taste, making it impossible to stop consuming content. Another factor is its originality, as it’s different from other more popular social networks such as Facebook or Instagram. It’s worth noting that the majority of its users are aged between 16 and 24.
How long can TikTok videos be?
TikTok videos can be up to 60 seconds long, but most videos are around 15-30 seconds.